Collaborations

Ariana Grande launches new fragrance


30 07 2021

Ariana Grande has announced the launch of her new fragrance God is a Woman, in partnership with LUXE Brands, available exclusively at Ulta Beauty.

The vegan and cruelty free scent is 'inspired by the grand power of nature', and the Positions hitmaker commented 'I'm beyond thrilled to celebrate the release of our first ever clean fragrance. We have, of course, been cruelty free but taking this next step moving into clean, with responsibly sourced materials and vegan ingredients, is something we are all very proud of. I really adore this fragrance and hope it makes everyone wearing it feel beautiful and empowered'.

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